It's a Wrap
Mars is known for its sweet treats, including M&Ms, Skittles, Snickers, and Twix, wrapped in familiar, uniquely branded experiences. Still, it’s easy to tear off and discard what’s on the outside to get to the sugary goodness inside without thinking about what happens next. See how simulation is helping the confectionary company design packaging solutions that are either recyclable, compostable, or reusable to meet its environmental targets.
